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Management Course

Digital Marketing

Learn SEO, paid ads, social media, email, and content marketing to grow brands online.

SEOGoogle AdsSocial Media MarketingEmail & Affiliate MarketingAnalyticsContent Marketing
About This Course

Digital Marketing

A complete digital marketing program covering branding, website building, SEO, paid advertising, analytics, social media, email and affiliate marketing, online reputation management, and content marketing.

Course Curriculum

1
Digital Marketing Fundamentals
Marketing basics, the marketing funnel, segmentation, and the 4Ps of marketing.
2
Digital Branding & Website Building
Building a brand identity, storytelling in digital branding, domain/hosting, and WordPress website building.
3
Keyword Research
Keyword types and research tools, competitive analysis, and keyword mapping.
4
Search Engine Optimization (SEO)
How search engines work, on-page, technical, off-page, and mobile/local SEO, plus algorithm updates.
5
Paid Advertising
Google Ads fundamentals, types of ad campaigns, campaign creation, optimization, reporting, and bidding strategies.
6
Analytics
Setting up analytics, key metrics and KPIs, and custom reports/dashboards.
7
Social Media Optimization & Marketing
Profile optimization, hashtag strategy, content calendars, Facebook & Instagram marketing, and influencer marketing.
8
Email & Affiliate Marketing
Building an email list, email content creation, affiliate marketing models, and performance tracking.
9
Online Reputation Management (ORM)
Building a strong online presence and monitoring online mentions.
10
Content Marketing
Content planning, blog creation, content distribution, and content marketing tools.
Career Outcomes

After Completing This Course

🎯Digital Marketing Executive
🎯SEO Analyst
🎯Social Media Manager

Course Details

Fee₹4,999
Duration25–28 Hrs
ModeClassroom & Online
EligibilityAny graduate / undergraduate, no technical background needed
CertificateYes, on completion
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